Turning Backlash into Success: Learning from the Celebration Box Media Fallout - Iyia Liu.
show notes.
In this episode of the Stansplaining, Stan sits down with entrepreneur Iyia Liu to discuss her journey in business.
Iyia shares the story of how she launched her first successful company Waist Trainer at 21 years old, generating millions in revenue through influencer marketing. Dealing with aggressive media backlash in her second business Celebration Box and how it personally and professionally affected her.
Join Stan and Iyia for a conversation on resilience, recovery and improving business operations, and building customer loyalty.
Follow our guest: https://www.instagram.com/iyialiu/
SUBSCRIBE TO THE PODCAST: https://www.youtube.com/@stanleychenry
ADD ATTN SEEKER: INSTAGRAM: https://instagram.com/theattnseeker
LINKEDIN: https://www.linkedin.com/company/theattnseeker/
TIKTOK: https://www.tiktok.com/@theattnseeker
ADD STAN: INSTAGRAM: https://www.instagram.com/stanleychenry/
LINKEDIN: https://www.linkedin.com/in/stanley-henry/